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Marine Dynamics is a leading force in marine conservation, education, and responsible travel. Based in Gansbaai, South Africa, this internationally award-winning operator offers exhilarating shark cage diving and Marine Big 5 tours (sharks, whales, dolphins, seals, and penguins) in one of the world’s most biodiverse coastal regions.

SATSA proudly stepped into the film tourism arena at the 7th edition of the International Tourism Film Festival Africa - ITFFA, held at Hotel Sky, Sandton, from 3–6 June 2025. Day one of the conference proved to be an invaluable networking opportunity, marking the beginning of SATSA’s formal involvement in the newly established Film Tourism Think Tank — an exciting collaborative platform that ...

Cape Town’s leading adventure tourism company, Bikes ‘n Wines, is once again championing youth empowerment with the launch of its 2025 Cycling Tour Guide Internship—a six-month paid programme designed to equip aspiring guides with the skills, experience, and confidence needed to thrive in the adventure tourism sector.

Following a successful showcase in Nairobi that brought together 40 African exhibitors and over 350 agents and DMCs, the Spotlight TravelExpo series is heading to Zimbabwe. On 3 July 2025, the iconic Hyatt Meikles Hotel in Harare will play host to what promises to be another standout event in the regional travel trade calendar.

Take to the skies above Magalies, zigzagging along ziplines hanging high above an area rich with ecological and geological history – estimated to be 2,500 million years old.

Plett Villas is an owner-run and managed holiday rental company based in the beautiful Plettenberg Bay Garden Route. Catering for the FIT, Domestic, International and Luxury markets, our vision and mission is offering unique experiences, a high level of service and expertise in property and hospitality.

Experience Johannesburg from an entirely new perspective with Cardinal’s Scenic Air Safari—the city’s most luxurious aerial tour.

Booking.com, in partnership with business growth specialists Fetola, has launched the Hospitality Growth Programme – a dynamic new initiative aimed at strengthening South Africa’s accommodation sector by equipping entrepreneurs with the tools and support they need to thrive. This is an exciting opportunity for small tourism and hospitality businesses across South Africa.

Thank you to everyone who joined SATSA’s recent webinar introducing our newly launched Adventure Tourism Self-Regulation Resources and Self-Assessment Tool. Bringing together operators, industry partners, and stakeholders from across the region, the session outlined SATSA’s continued efforts to position Southern Africa as the world’s leading adventure tourism destination – underpinned by safety ...

A: Tourism LinkUp is a new SATSA-led campaign designed to connect local tourism products with trade buyers. The campaign promotes member offerings to national and international audiences through digital spotlights, live regional showcases, informal networking, and a dedicated online hub.