Marketing Officer

Freelance or fixed-term contract
Posted
8 months ago

Position: Marketing Officer

Type: On-site

Closes: 13 March 2025

Open to all applicants with a valid work permit or legal right to work.


Job Description & Key Responsibilities:

  • Marketing & OTA Management.
  • Oversee and update OTA listings with accurate descriptions, high-quality images, and competitive rates.
  • Assist in planning and executing integrated marketing campaigns across digital and social platforms.
  • Develop and create engaging content for social media, newsletters, websites, and other promotional materials.
  • Monitor OTA performance, respond to reviews, and recommend strategies to improve ratings.
  • Conduct market research to identify trends, analyse competitors, and uncover new opportunities.
  • Guest Experience Coordination.
  • Actively monitor guest feedback channels, addressing concerns promptly to ensure satisfaction.
  • Assist in organizing guest-focused events and campaigns to enhance their experience.
  • Collaborate with internal teams to deliver tailored solutions that elevate the guest journey.
  • Administrative Support.
  • Compile and deliver weekly reports summarizing marketing performance and guest feedback trends.
  • Analyse guest feedback and market insights to inform marketing and service optimization strategies.

 

Required Skills & Experience: 

  • At least 2 years’ experience in Tourism & Hospitality industry.
  • Relevant qualification in Marketing, Tourism, or a related field. 
  • Knowledge of reservation systems and procedures.
  • Strong organizational, problem-solving, and communication skills.
  • A passion for customer service and the tourism industry.

Relevant qualification in Marketing, Tourism & Hospitality.

Location
Victoria Falls, Zimbabwe