Showcasing Joburg at Indaba 2025

MEDIA RELEASE 

SHOWCASING JOBURG AT INDABA 2025

8 May 2025

Joburg Tourism is proud to announce its participation in Africa’s Travel Indaba 2025, taking place from 13 to 15 May at the Inkosi Albert Luthuli International Convention Centre in Durban.

This premier travel trade show brings together the continent’s leading tourism stakeholders and JTC is gearing up to reinforce Johannesburg as not only the gateway to Africa, but also a must-visit destination for both leisure and business travellers.

As the official destination management organisation for the City of Johannesburg, Joburg Tourism will be showcasing the city’s unmatched vibrancy, dynamic urban lifestyle and growing reputation as a hub for international events. From thriving arts and fashion scenes to cutting-edge gastronomy, heritage precincts and world-class infrastructure, Johannesburg offers a kaleidoscope of experiences for global travellers. With the theme “Connecting Africa with the World through Johannesburg”, the Joburg Tourism delegation will present the master planning road to compelling investment opportunities, tourism development initiatives and destination campaigns that align with the city's broader economic development strategy.

“Aligned with our vision to position Johannesburg as a leading all-year-round and value for money premier destination for business and leisure travel, Joburg Tourism’s participation at Indaba will highlight key marketing initiatives to drive tourism growth, enhance visitor experiences and foster strategic collaborations across the sector,” says Belu Mabandla, Executive Head: Destination Marketing & Events at Joburg Tourism.

The Joburg Tourism team at Indaba includes senior representatives Lumka Dlomo and Khaorisa Baloyi, who will engage with local and international buyers, media, trade partners and investors. Their presence at Indaba 2025 underscores Johannesburg’s commitment to playing a catalytic role in regional tourism development and economic transformation.

Access the full Press Release here

For more information about Joburg Tourism and upcoming events, visit our website visit.joburg