Join the South African Pavilion at WTM London 2025

South African Tourism (SAT) invites you to be part of the South African Pavilion at World Travel Market (WTM) London, taking place from 4 – 6 November 2025.

WTM London is the leading global travel industry event, bringing together nearly 5,000 exhibitors and more than 50,000 senior professionals, government representatives, and media. As a co-exhibitor on the South African Pavilion, you will benefit from:

• Enhanced visibility under a united South Africa brand presence
• Access to the global buyers’ appointment system for pre-scheduled meetings
• Inclusion in the official show catalogue and directory
• Networking opportunities with top international travel trade decision-makers

Date: 4-6 November 2025

Location: ExCeL London

Participation Fee: R113,087 (VAT not applicable)

Deadline to Apply: Friday, 26 September 2025 – spaces are limited and will be allocated on a first-come, first-served basis.

Download the Application Form Here.

We strongly encourage you to secure your spot as soon as possible to ensure inclusion in pre-show marketing and maximise your return on investment. 

For enquiries and to submit your application, please contact: Mmabatho Seiphemo

mmabathos@southafrica.net | +27 82 785 4168 / +27 11 895 3000 

This is a great opportunity to showcase the best of South Africa on the global stage.